October 13, 2015  |   Posted by :   |   Uncategorized   |   0 Comment»


As a part of a branding project for Minamoto Kitchoan, a fine Japanese sweets store located in NYC, UNIVA America, Inc., executed Halloween window decorations.

It had been about 4 months since the previous design went up in June, and the exterior changed from a fresh design of young leaves to a pop Halloween design.
The world of Japanese traditional “Wagashi” is displayed in the window,which is decorated with jack-o’-lanterns and a haunted house.
The neat design made it possible for the exterior Halloween theme and the interior Japanese theme to coexist. This harmonious design incorporating East and West is intended to be attractive to people in New York.
This project was conducted at two other locations as well, San Francisco and Los Angeles.UNIVA America, Inc., continues to develop branding strategies in many different ways.

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Halloween NYHalloween LAHalloween San Francisco








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